Product update
“Listening to clients feedback, fixing a problem and delivering a solution is a great way to build a community”
Perfect for: Business website / Facebook / YouTube / Vimeo / Instagram / TikTok
Typical duration: 1-3 minutes
Throughout the life cycle of your product / service, there will always be customer feedback, which if you are on point with your customer base, and are actively listening to the pain points of your customers, then you are always fine tuning or updating your product / service to further enhance your customers experience.
“Deliver this in an empathetic manner, a format that matches your brand and remain consistent then you will win customer loyalty, turning them into brand advocates”
The way to demonstrate to your customers that their concerns are being taken seriously is through providing updates. In the video you can address the original feedback concerns the client base raised, remind them that you value your customers and that you have taken action based on these concerns. You describe what your business have done and how you have solved their problem.