3. Set Clear Objectives – Define Your Quest

Have you outlined specific, measurable objectives for your content?

Goal: Consider your desired outcomes. What do you want to achieve with your content? Setting clear objectives is like defining the quest of your hero: it helps you stay focused and measure success along the journey.

4. Identify Key Content Ideas – Discover Your Gifts

Have you brainstormed ideas that align with your core mantra?

Reflection: Review your list of content ideas. Do they support your mantra, or do they stray from it? Each idea should reflect the gifts you bring to your audience, reinforcing your message and brand identity.

5. Evaluate Your Resources – Assess Your Tools

Do you have the necessary resources (time, tools, skills) to create content?

Tools: Assess your current capabilities. Are you equipped to start creating content, or will you need to invest in tools or training? Just like a hero preparing for battle, ensure you have the right tools at your disposal.

6. Assess Your Current Communication Channels – Map Your Journey

Are you currently using the right platforms to reach your audience?

Map: Reflect on where your audience spends their time. Are you actively engaging with them on these platforms, or do you need to adjust your strategy? Mapping your journey ensures you are navigating the right paths to reach your allies.

7. Review Your Previous Content Performance – Learn from the Past

Have you analysed the performance of your past content?

Performance: Look at metrics such as engagement, reach, and conversion rates. Understanding what worked and what didn’t will inform your future strategies and help you avoid pitfalls on your journey.

8. Prepare for Iteration – Embrace Transformation

Are you open to testing and iterating on your content strategy?

Flexibility: Consider your willingness to experiment and adapt based on audience feedback and performance metrics. Like any hero, embracing transformation and learning from experiences is key to growth and success.